| There is a right way and a wrong way to use | | | | create blanket coverage for all aspects of your |
| keywords in your submissions: Use them | | | | niche. |
| correctly, and you can help your site rank highly | | | | #7 Use keywords in your title, when appropriate. |
| for your keyword terms. Use them incorrectly, | | | | Your title needs to describe what your article is |
| and you could hurt your cause. | | | | about, so you can only use your keywords in |
| But don't be afraid--You do not have to have to | | | | your title when the article is also about the |
| be a SEO guru to use keywords successfully in | | | | keywords. For example, if your keywords were |
| your articles. | | | | "chocolate recipes", and your article was a review |
| Here are 10 essential tips for using keywords | | | | of various baking pans, it would not be |
| correctly in your article submissions: | | | | appropriate to include those keywords in your |
| #1 Variety is key--don't use the same keyword | | | | title, because that's not what the article is about. |
| all the time. | | | | In order to include the keywords "chocolate |
| #2 Develop a list of 20 or more keyword | | | | recipes" in your title, your article would need to be |
| phrases to work from. | | | | about chocolate recipes. |
| #3 Don't go overboard on the keywords--a good | | | | #8 Your resource box is a prime spot for using |
| percentage to stick to is 3%, but keep in mind | | | | your keywords, but you need to be careful. In an |
| that individual publishers will have their own limits. | | | | HTML resource box do not hyperlink the same |
| #4 You can use semantically related versions of | | | | keywords every time--switch things up! |
| your keywords--it does not have to be the exact | | | | #9 If you will simply write on the topic of your |
| keyword repeated over and over again. For | | | | website, then your keywords will likely naturally |
| example: race cars, racing cars, race car gear, | | | | pop up in the article. |
| how to race a car, etc. | | | | #10 Don't forget about your article summary |
| #5 Update your keyword list regularly. Every few | | | | (aka, the short description). Article summaries will |
| months conduct your keyword research again, | | | | often appear in search engine results, so that's a |
| and be sure that your keywords are still current. | | | | great spot to use your keywords. |
| #6 Long tail keywords are great as article topics. | | | | A keyword rich article does not have to sound |
| Long tail keywords are 3-5 words long and are | | | | awkward--if you use your keywords correctly, no |
| very specific, while your core keywords are 1-2 | | | | one will be able to tell that you're targeting certain |
| words long and are more general. Long tail | | | | keywords. They'll just think that you've written a |
| keywords tend to be less competitive, so it can | | | | helpful article. |
| be easier to rank highly for them. Research your | | | | Using keywords in your articles is not hard, but |
| best long tail keywords and try to write articles | | | | you do have to be careful to focus on quality and |
| around those very specific topics. | | | | readability, and exercise some restraint. If you |
| For example, if your long tail phrase is 'long | | | | follow these 10 tips, you will create keyword rich |
| distance running shoes', you could write an article | | | | articles that are a pleasure to read and are easy |
| about how to shop for long distance running | | | | to write. |
| shoes. Do this for all of your long tail keywords to | | | | |